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  • The ScreenLight Blog

    The ScreenLight Blog

    March 18, 2012, 2:17 pm
    A blog that showcases new editing tools, workflow tools, and thoughts on how to run your production or post-production business more efficiently.

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  • Other Postings By Member

    • How ScreenLight Saved a CEO’s Presentation and M
      EDITING

      How ScreenLight Saved a CEO’s Presentation and M

      July 28, 2014, 9:31 am
      I’ve been using ScreenLight as my client review service for the past three years. It’s gotten me out of countless jams over the years but nothing like what happened the other weekend. The CEO of the company I work for had a last minute presentation (of course!) on the Friday I was headed out of town for a wedding (of course!). He needed to get access to a video library from another company for his presentation. Usually I would have driven to their office 20 minutes from where we’re ...

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    • Blog
      EDITING

      How to Create Compelling Demo Videos: 7 Key Princi

      July 22, 2014, 1:39 pm
      Photo: DrabikPany License: Creative Commons “Show, don’t tell.” It has been repeated in writing courses to the point of becoming a cliché. There’s a good reason for it: it helps readers experience the story through their thoughts and senses instead of the author’s. Masters of literature do this all the time to connect with audiences on a deeper level. You can use video to do this online and get more customers. We’ve already discussed the power of commercial video an...

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    • How to Sell with Video
      EDITING

      How to Sell with Video

      July 6, 2014, 9:23 am
      Photo: ZapTheDingbat License: Creative Commons Viral videos like the one from Dollar Shave Club are fun and entertaining, but can they sell products and services effectively? Absolutely. In our previous posts in this series, we’ve gone over the exploding demand for commercial video and the unique advantages that medium creates. Even with those compelling reasons, the thought of creating sales videos can seem intimidating. But it doesn’t have to be. You can tap into the key p...

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    • Avid Quick Tip: Top and Tail
      EDITING

      Avid Quick Tip: Top and Tail

      June 27, 2014, 1:32 pm
      With Avid Media Composer there’s a thousand ways to accomplish anything. Removing unnecessary footage from a bunch of shots is one of these. Top and Tail are two very underutilized editing tools, that I've found are a great fit when laying in my shots as I first put a sequence together. Read more » With Avid Media Composer there’s a thousand ways to accomplish anything. Removing unnecessary footage from a bunch of shots is one of these. Top and Tail are two v...

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    • Is a $22 Stand Up Desk Hack Suitable for Video Edi
      EDITING

      Is a $22 Stand Up Desk Hack Suitable for Video Edi

      June 25, 2014, 1:28 am
      Over the weekend I built a $22 standing desk. I’ve wanted to try a standing desk for awhile. Part of this is due to the increasing frequency of stories about how sitting is the new smoking, and part of this is due to my fidgety nature. Cost has always held me back. I didn’t want to drop $1000 on an experiment that may not be my cup of tea. I finally decided to take the plunge when I came across an interesting Ikea hack. Adding years to my life is worth $22 right? I'm sharing this ...

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    • Using the Pomodoro Technique as a Video Editor
      EDITING

      Using the Pomodoro Technique as a Video Editor

      June 18, 2014, 3:28 am
      Let me start this off with a hard truth: Some days you just don’t feel like editing. If you’re still reading, then I guess I didn’t offend you and you agree with me at some level. It’s the truth. There are certain days I don’t want to fire up my external hard drives and click open my NLE for another round of unnecessary edits and I’m positive you feel the same way. But we do it. There are bills to pay, producers to please and deadlines to meet. When we don’t want to do so...

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    • Blog
      EDITING

      Better Video Project Management with ScreenLight a

      June 12, 2014, 3:04 pm
      A number of our customers use Basecamp to discuss projects, manage to-do lists, share calendars, and keep track of project milestones. This is especially common on projects where producing a video is only one component of a broader campaign, or projects where only some people are involved at the level of the video timeline. Basecamp is great for helping people stay on top of projects, but it isn't designed specifically for collaborating on video production. As such, people can't pro...

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    • John Oliver on Net Neutrality - Preventing Cable C
      EDITING

      John Oliver on Net Neutrality - Preventing Cable C

      June 3, 2014, 9:31 am
      Last week I wrote about what affects upload and download speeds. As part of the post I mentioned that, ISP policies can have a big bearing on your transfer speeds. Debates about the Open Internet, Net Neutrality, and Fast Lanes aren’t just academic. They have a direct bearing on the performance of the different sites you visit and web applications you use. I was going to follow up with a post on Net Neutrality and the importance of joining the debate. Anyone that produces or edits vi...

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    • What Affects Upload and Download Speeds
      EDITING

      What Affects Upload and Download Speeds

      May 30, 2014, 12:47 pm
      Photo: Jonel Hanopol License: Creative Commons As a video platform, we move tons of data to and from our clients. Unfortunately, sometimes people don’t achieve the speed they are expecting with an upload or a download. We’ve put together this guide to help you understand some of the factors that affect connection speeds. To start looking at the different factors, we’ll begin with your computer and move out from there towards the servers at the other end of your upload or down...

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    • Privacy vs. Security
      EDITING

      Privacy vs. Security

      May 30, 2014, 12:47 pm
      Photo: Jonathan McIntosh License: Creative Commons Privacy Privacy (from Latin: privatus "separated from the rest, deprived of something, esp. office, participation in the government", from privo "to deprive") is the ability of an individual or group to seclude themselves or information about themselves and thereby express themselves selectively. Security Security is the degree of resistance to, or protection from, harm. It applies to any vulnerable and valuable asset, ...

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