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April 20, 2012, 3:38 pm
Multi Clio Award-Winning Editor Joins Wild(child) - Exits BlueRock/NY After 10-years
NY: Wild(child) Editorial owner, Yvette Pineyro, has announced the signing of Tom Schachte to her company’s roster of editors.
Schachte is a multi award-winning editor without boundaries, whose varied body of work includes spots that run the gamut – from dialogue, fast action, big picture, and cars - to visual storytelling and humor. He has worked on national commercials for such brands as AOL, AT&T, Toyota, Royal Caribbean, Hasbro, Verizon, Special Olympics, Moviefone, eBay and UPS.
A director’s editor known for his collaborative creative partnerships, Schachte’s talents have been called upon by a long roster of industry luminaries, which includes Elma Garcia, Raymond Bark, Scott Duncan, and Marcus Stevens.
Schachte, who joins Wild(child) Editorial after a ten-year run at BlueRock in New York, says, when it comes to defining his approach to editing, "I work to purge my mind of preconceptions when I start a new job, so I try not to have a set style or approach. With commercials, most of the time I read the script, but I don’t look at the storyboard until I have a cut that I like.”
"Tom is a phenomenal editor who has built a reputation for bringing a fresh aesthetic and a creative, collaborative approach to crafting spots across an infinite range of genres,” says Pineyro. "His experience cutting not only hundreds of spots, as well as trailers for big-budget feature films and music videos for high-profile artists, brings the invaluable perspective of a filmmaker to his commercial work - and makes him an ideal fit with Wild(child)'s multi-disciplined team of cutters.”
“The opportunity to work with Yvette and be part of the forward-thinking, global collaborative of talent that she has brought together, is what drew me to Wild(child),” says the multi award-winning editor. “Along with its design division, Resident Creative Studio, Wild(child) provides a meticulous pipeline that takes a spot from concept through completion, and allows editors to follow a single shared creative vision to fruition.”
“The first time I stepped out of the elevator into Wild(child)’s space I was struck by the clean understated beauty of the working environment. It just looked like the kind of place where creative things happened,” says Schachte, “Over the years I’ve learned to trust my instincts, and as a result the big decisions just sort of make themselves,” he adds. “During my first meeting with Yvette scarcely a word passed about business - it was like meeting a person with a like-minded creative vision, connecting and getting to know one another; We just clicked.”
In addition to editing commercials, Schachte has cut scores of music videos for super stars such as Donna Summer, Huey Lewis, Glenn Frey, John Mellencamp, and Steve Martin, as well as a host of lesser-known performers.
He also brings a filmmaker’s eye to the craft of editing spots that draws from his experience editing movie trailers for films such as Dead Men Don’t Wear Plaid with Steve Martin and Carl Reiner, and The Abyss with James Cameron, and the opening title sequence for a David Bowie concert film.
Early in his career Schachte was hand-picked by the iconic editor Jacques Dury, (AICE Hall of Fame inductee), as his assistant - and promoted to editor nine-month later.
Dury worked with some of the industry greats, like Joe Pytka (PYTKA/CA) and Leslie Dektor (Dektor Film/CA). However it was Dury’s relationship with Hal Riney (Hal Riney & Partners, San Francisco/ Publicis & Riney) as his personal editor that introduced Tom to the spot arena and presented him with the opportunity to work on a string of high-profile commercials for Henry Weinhard’s Beer, Gallo, Bartles, Jaymes, and most famously, Ronald Reagan’s It’s Morning Again in America campaign.”
About Wild(child) Editorial:
Wild(child) Editorial was launched by Yvette Piñeyro in 1995. It is a 100% minority woman-owned company. It is an active member of The National Minority Supplier Development Council (NMSDC.org/nmsdc/), The Women's Business Enterprise National Council (WBENC.org) and The Central Contract Registration (CCR.gov).
To view Tom Schachte’s reel, or for more information about Wild(child) Editorial (www.wildchildpost.com), contact: Executive producer Amy Lazuras, 212.725.5333 (firstname.lastname@example.org,) New York rep Roxanne, 212.679.9797 at Roxanne and Co., (email@example.com,) or US Hispanic market representative Bettina Abascal, 606.666.0234/305.743.2011 (Bettina@momentum-reps.com.)
November 23, 2016, 4:14 pm
‘In Bed With,’ a live performance video series created by Leo Burnett creative director Debbie Mudd, and video director, Jake Brusha, celebrates music in a whole new way, by bringing bands and banter together in the bed of an old pickup. Currently airing on the ‘In Bed With’ website and YouTube, the show’s raw, authentic tone is set by stripped down performances of an eclectic mix singer/songwriters. Mudd and Brusha tap the talents of editor Keith Kristinat, out of The Colonie, and sound recorde
November 17, 2016, 11:23 am
‘In Bed With,’ a live performance video series created by Leo Burnett creative director Debbie Mudd, video director Jake Brusha and edited by Keith Kristinat out of The Colonie, celebrates live music in a whole new way, by bringing bands and banter together in the bed of an old pickup truck. Recorded and mixed by Nealle DiPaolo, the popular web series has begun production of its second season.
October 13, 2016, 12:59 pm
Burrell Communications Calls Upon Cutter Bob Ackerman & the Creative Editorial Boutique’s Team for ‘I Do,’ An Upbeat Commercial With a Contemporary Feel Tailored to its Young African American Target Market
October 13, 2016, 12:51 pm
The Colonie recently teamed with Burrell Communications to provide editorial, VFX and design services for ‘I Do,’ a broadcast spot introducing the 2017 Toyota Corolla. Creative editor, Bob Ackerman took the automaker’s tagline, ‘Let’s Go Places,’ and ran with it. Fast-paced cuts and editing effects helped create an upbeat message that celebrates the bold creativity of both the new Corolla, as well as its target audience - today's ‘on-the-go’ generation of young African Americans adults.
July 22, 2016, 7:02 am
VSA Partners’ new media campaign for Blue Point Brewing Company taps the talents of The Colonie editor Bob Ackerman and his team for “Patchogue’s Got It All,” a comedic spot that takes a disarming approach to introducing the premium craft beer and a refreshed brand that’s both subtle and bold.
June 22, 2016, 10:15 am
HY Connect Calls Upon Editor Tom Pastorelle and the Chicago-Based Editorial and Post Boutique’s Full Roster of Services forthe American Academy of Dermatology’s Broadcast Campaign About the Dangers of Sun Exposure & Strategies for Prevention and Early Detection of Melanoma
June 22, 2016, 10:02 am
Cut to a contagious beat by Tom Pastorale of The Colonie, “Looking Good," a PSA for the American Academy of Dermatology” takes a light-hearted approach to a serious issue. The :30 spot opens with a portly middle-aged man sprightly dancing around the bathroom with a towel wrapped around his waist, occasionally pausing to strike a comical pose in the mirror as he admires himself - while the VO stresses the importance of men examining their skin for signs of melanoma.
January 30, 2016, 9:35 pm
Burrell Communications partnered with editor Bob Ackerman, and the team at The Colonie, on a multi-platform campaign introducing Toyota's 2016 RAV4 Hybrid. The integrated series of broadcast commercials, web spots and video vignettes features Keegan-Michael Key (‘MADTV,’ ‘Comedy Central,’ ‘Key & Peele’ and ‘Playing House’) as a wacky yet well-informed driving instructor determined to shatter his skeptical students' misconceptions about hybrid vehicles.
November 24, 2015, 10:18 pm
The Colonie's partners' - creative editors Brian Sepanik and Bob Ackerman and executive producer Mary Caddy - shared commitment to a talent-driven approach to growing their business model has served it well. A complement of skill sets, aesthetic sensibilities, and a passion for experimenting and pushing boundaries sets the company’s editors, assistant editors, graphic designers, visual effects artists - and even its interns - apart from the crowd.
October 28, 2015, 3:57 pm
The Colonie editor Brian Sepanik and his team recently joined forces with 71 Degrees North to provide editorial, finishing and design services for ‘Happy Hour,’ a short film written, directed and co-produced by Martin Rodahl. The film, which premiered at the Little RockFilm Festival, is the most recent of a diverse mix of commercials, documentaries and films that editor Brian Sepanik has collaborated on with Rodahl and his production company over the years.
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