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April 30, 2012, 10:27 pm
Time for a change of voice! This is my first guest blog. Please welcome PJ Bruno, a producer at Grovo Learning Inc. It's an internet company which provides a field guide in the form of two-minute videos for learning everything from how to use Twitter to netiquette training. A Passion for Video by PJ Bruno...
December 11, 2014, 1:55 pm
Introduction My caveat for PictureYourBook’s second book trailer was that my partner Jay and I create a trailer with free music (thank you YouTube) and no VO. My reason? I wanted to show authors how a lower budget video can still be a highly effective, engaging trailer. Here’s Jay’s experience meeting that and other challenges […]
December 1, 2014, 7:43 pm
Introduction Jay Scherberth is my partner in PictureYourBook, a book trailer company. I do the writing, storyboarding, and marketing to authors, Jay does the editing and designed our website. We both review the cuts and interface with the authors. We met each other in a cutting room in 1986 when I was his assistant editor. […]
November 27, 2014, 6:29 am
I have formed a film company for creating book trailers called PictureYourBook. What is a book trailer? It’s a 1-3 minute video promo designed to tell readers what the book is about and intrigue them enough to buy it. Yes. Just as a movie trailer (a.k.a. a movie preview) lets an audience know about a […]
November 18, 2014, 10:20 pm
My new book, Chronicles of Old San Francisco: Exploring the Historic City by the Bay is out! With 28 chapters centered on SF’s movers & shakers, it personifies history and helps you discover SF on your own with 8 walking tours aligned to Google maps. View the trailer I created with Jay Scherberth, my partner [...]
August 27, 2014, 4:14 pm
Come one, come all! I’ll be teaching Film Editing: Making an Invisible Art Visible a four-evening course at the Center for Media in downtown San Rafael, CA. I’m excited to show scenes and discuss the current state of editing and some of my favorite subjects: What does an editor contribute? Why does an editor make [...]
June 30, 2014, 4:25 pm
Anything you can embed sound in you can scratch, crease, crumple, bend, break, tear, warp, or melt. Alec Wilkinson, “A Voice from the Past” New Yorker May 19, 2014 What do Mickey Hart (drummer for the Grateful Dead), a physicist name Carl Haber, and antiquated recordings of sound have in common? On March 24, 2012 [...]
May 4, 2014, 5:41 am
What does an editor bring to the party besides a digital editing machine?” That’s the question I will attempt to answer when I speak at the Marin County Media Center’s May Mixer this Wednesday, May 7 at 7 p.m. Mmmmm. The Media Center is a non-profit located in San Rafael, CA that teaches young and [...]
January 31, 2014, 6:17 pm
Just in time for Chinese New Year is the Chinese translation of my book, Cut by Cut: Editing Your Film or Video, Second Edition. Click here to buy it. Page for page it appears to be the same as the English version and my Chinese speaking friends have not complained about the translation yet – [...]
January 19, 2013, 7:41 pm
n. hai'eitas (Greek) An unexpected gap. Encarta dictionary All good TV shows - well, those that come back for a second season or more – go on hiatus, having delivered the required number of episodes to the network. The time gives everyone a break from the 12+ hour days and 5-7 day weeks. I began [...]
December 29, 2012, 4:42 pm
In 1985 I walked into waiting room - a wide space with chairs in the hallway - of the head of post production's office at Universal Studios. A dapper 60-something man in a cardigan sat in a chair, patiently waiting for me. He was editor Dann Cahn, my new boss. Thus we began a season...
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