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  • 10 Weekend Reads

    10 Weekend Reads

    May 5, 2012, 4:50 pm
    Looking for a break from the festivities this weekend? Try these reads on for size. With the future of the Mac Pro always in doubt and Rich's impending switch to CS6, we started talking about what it would take to build a hackintosh and whether such a machine could be counted on as a primary editing system.

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  • Other Postings By Member

    • ScreenLight Selected for 2014 NAB Show StartUp Lof
      EDITING

      ScreenLight Selected for 2014 NAB Show StartUp Lof

      March 23, 2014, 9:59 pm
      We are excited to announce that ScreenLight has been selected to exhibit our private media sharing and collaboration service in the StartUp Loft at NAB 2014. The StartUp Loft is a pavilion in the Central Hall of the Show that showcases innovative new companies and cutting edge solutions. It's a one stop shop where show visitors can get their first look at new products and services that are ready to transform the media, entertainment, and technology market. We are super excited to show...

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    • How to Create a Unique Selling Proposition and Win
      EDITING

      How to Create a Unique Selling Proposition and Win

      March 4, 2014, 8:19 pm
      When a prospective client finds you online, what do they see? Do they see someone who can deliver value to them that no other video business can? Or do they see just another production or post-production company? Top-quality work is a must, but the way you present your business to the world is also crucial to your success. The right presentation wins over quality clients willing to pay premium rates. The wrong one just makes you blend in with everyone else. Most Video Businesses Seem Gene...

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    • Finding Help For NLE Errors
      EDITING

      Finding Help For NLE Errors

      February 28, 2014, 6:02 pm
      Video editing is a scary thing. Something can go wrong at any time. A hard drive can fail, media goes missing or your NLE can give you crazy errors like the ones below. You can’t tell what these errors even mean so how can you get started trying to solve the problem? Going out on your own as a freelance editor with your own gear is even scarier. There’s no other editor to ask for help and you (probably) have only one computer. Errors need to be solved quickly before they turn int...

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    • How to Specialize Your Video Business for Less Str
      EDITING

      How to Specialize Your Video Business for Less Str

      February 19, 2014, 10:35 am
      Would you like to take on fewer clients and make your video business more profitable at the same time? Who wouldn’t? Some video businesses seem to have a magic touch. They make a lot of money, get to work with the best clients, and they’ve built their reputations as experts. But there are many others—companies that do top-quality work—battling it out for nightmare clients. What separates these companies isn’t always talent or luck. A lot of it has to do with how they position th...

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    • The Edit Bay - A Romanticized View of One Editor
      EDITING

      The Edit Bay - A Romanticized View of One Editor

      February 7, 2014, 12:53 pm
      For four years I worked in a glorified closet otherwise known as my editing bay. My room was approximately 6’ wide by 9’ long. It had neutral gray walls and a desk that squeezed all the way across the back wall. On my desk sat the mixer, mouse, colorful keyboard and phone hidden way off in the corner. Whoever calls the editor for their opinion? Beside my two 23” monitors were two giant oddly colored speakers. On top of one of the speakers was a picture of my wife and I when we were t...

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    • Holiday Gifts for Video Editors
      EDITING

      Holiday Gifts for Video Editors

      December 13, 2013, 10:45 am
      Are you shopping for a video editor? Maybe you’re reading just to see what’s on the list for you to buy for yourself. No matter the reason you are here I hope to give you some ideas for gifts a video editor would enjoy receiving this holiday season. The following are ideas, not reviews, since many of these products are on my own wish list and I haven’t had a chance to try them out yet. The post is broken down into four sections: Software, Hardware, Education and Rejuvenation. At the b...

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    • Video Editor is Not a Synonym for Motion Graphics
      EDITING

      Video Editor is Not a Synonym for Motion Graphics

      November 13, 2013, 10:56 am
      If you’ve ever searched for a job as a video editor I bet you’ve come across a motion graphics artist position labeled as one on accident. The professions sit next to each other like books in a library. They are quite different despite starting with the same numbers in this fictitious Dewey Decimal System. Unfortunately, clients, co-workers and companies often don’t understand the difference and why you as the video editor can’t create a 3D deck of 52 separate playing cards that fly...

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    • Invest in Yourself and Your Professional Developme
      EDITING

      Invest in Yourself and Your Professional Developme

      November 13, 2013, 5:38 am
      The week before last I was at the Southeast Creative Summit. The enthusiasm of the attendees, who came from all over North America, reminded me of the importance of taking the time to invest in yourself and your professional development. Even if you are extremely busy, selecting the right conference or training session can help you sharpen your skills, move your business forward, and forge new contacts that can pay off in a multitude of ways. Here are some of major things that I think are ...

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    • A Scorecard on Creative Cloud: How Well Is Adobe D
      EDITING

      A Scorecard on Creative Cloud: How Well Is Adobe D

      November 12, 2013, 8:06 pm
      Well, it has been just over a month since Adobe was hacked and I thought that things may have died down enough to take a broader look at how well Adobe has been doing since it started to transform its business model with the launch of Creative Cloud and its decision to stop offering perpetual licenses. Customer Adoption and Business Performance During its Q3 2013 conference call, Adobe shared some stats on the adoption of Creative Cloud. It currently has over 1 million paid creative clo...

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    • Protect Yourself From Nightmare Clients
      EDITING

      Protect Yourself From Nightmare Clients

      November 12, 2013, 8:03 pm
      Yesterday I came across 2 posts about nightmare clients. The first, from ReelSEO, features a selection of quotes on video production from the site clients from hell. Check the source for all of them, but here are a couple of gems. The second post comes from StarWipe MyAss and features an editor being torn apart by the worst client imaginable. Everything is extremely personal, and none of the rant is about the specifics of the work. While both of these posts are pretty funny and a ...

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