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February 27, 2009, 11:41 am
Our world is filled with interactive options, and today’s production, post and graphics companies are embracing all the new content needed for the Web, the iPhone or whatever handheld device you might call your own. It’s a brave new world that is bringing new revenue streams to studios, whose challenge is to ramp up with new or existing gear to create more cost-efficient workflows that don’t skimp on quality or creativity.