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August 11, 2010, 1:06 pm
Directors, listen to me hear — it’s impossible to make a film by yourself. Not every idea you’re going to have is good, and not all good ideas are going to come from you. The best comments I’ve gotten from directors are when they turn to me after viewing my Editor’s Cut and say "Wow, there were some things in there that I never would have thought of myself. Thanks." Of course, that doesn’t mean that we’re going to use those ideas...
August 11, 2010, 1:33 am
Final Cut Pro’s greatest strength is also its greatest weakness, and that is its open-endedness. What I mean by that is that Media Composer has a very "rigid" way of working, and importing media means that you take a clip, and upon import, MC converts it to an MXF (or possibly an OMF) file, and once it’s in your system, the external file that it came from is essentially useless.
August 10, 2010, 8:38 pm
During the next 12 months, the edit unfolded in a way I had never experienced. A 90-minute documentary in the United Kingdom would normally involve a straight run of nine to 11 weeks of cutting. However, the schedule for this film was dictated by the Zimbabwe government and its ability to continually postpone the international court case—the film's subject matter—was staggering. Shooting was interrupted, and this meant we had to approach the edit in a very different way. We had to be fluid...
August 10, 2010, 4:11 pm
With the release of Premiere Pro CS5 earlier this year, the topic of native editing, and more specifically, native DSLR editing has been a big one...worldwide. From literally every country I’ve visited, people are discovering the power of DSLR video and leveraging it to it’s fullest. But the questions I’m continually asked are, "Why does Final Cut Pro/Avid Media Composer force you to transcode? Why don’t you transcode in Premiere?"
August 10, 2010, 1:11 pm
As this issue was going to press, Avid announced that it is expanding its ISIS shared storage product family with the introduction of the ISIS 5000. The company introduced the flagship Unity ISIS back in November of 2005, and James Frantzreb, Avid’s senior marketing segment manager for broadcast and storage, says the ISIS file system has since "been proven in the most demanding and high-profile media production environments in the world."
August 9, 2010, 10:20 pm
Media Composer 5 has been out for a while now... And since my initial impressions of it I’ve been thinking more about what it signals for the future of Avid in general and Media Composer specifically – about what I expect to see in the coming versions.
Gordon Sits down with Christopher Tellefsen to discuss A Quiet Place.
Gordon sits down with Marcus Schioler, Antoine Rotondo, & Marc-André Ferguson to discuss the big announcement at A ...
Gordon sits down with Joe Walker to discuss Steve McQueen's new film Widows.
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