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  • Sherri

    Editor Diego Panich Signs With Wild(child) NY

    January 18, 2012, 5:37 pm
    n The Heels of His Highly Acclaimed Spots For Volkswagen and Norte Beer, Diego Panich Makes The Move To New York And Joins Wild(child)’s Roster Of Commercial Editors
    New York: The recent wave of lauds from US ad media and Facebook viewers for Volkswagen’s ‘Duel,’ and Norte Beer’s ‘Photoblocker’– two spots with original points of view and clever, unconventional approaches to storytelling – attest to the universal appeal of the fresh artistic sensibility that Diego Panich brings to the commercial arena. Cut by Diego Panich, one of Argentina’s premiere editors, the spots showcase a breathe of talent long recognized by Wild(child) Editorial, the New York company that forged a relationship with Panich and has been representing him in the US since 2009. Yvette Pineyro, who founded her company as a creative resource for global editorial talent, has announced that Panich will make the move to New York in January to join her award-winning Flatiron-based editorial boutique.

    “I’m always looking for creative talent to complement Wild(child)’s global roster of editors,” says Pineyro. “Diego is an extraordinary multi-dimensional talent who brings a level of emotion and power to his editing that makes him a perfect fit with the US commercial market. Diego brings an incredible rhythm to


    his work that draws from his background as a musician, and his quirky sense of humor translates to a range of comedic storytelling – from subtle, dry wit to over-the-top funny.”

    “This has been a banner year for Diego – his work has been showcased in a steady stream of high-profile spots, including ‘Rock City “ featuring Lenny Kravitz and ‘Rabbit’ starring Kate Moss for Basement, and two commercials featuring actor Hugh Jackman in Lipton Ice Tea’s new campaign,” Pineyro adds. “And now the recent accolades the Volkswagen and Norte Beer spots have received, and recognition in Creativity’s ‘Top 20 Spots’ (‘Photobuster’) and Adweek’s ‘Spot Of The Day’ (‘Duel.’)

    ‘Duel,’ a :30 out of DDB Argentina for Tiguan Park Assist, creates an unexpected mood and feel to showcase the dry humor of an unexpected storyline about a driver’s experience with the auto-assist
    parking feature during a standoff over a parking spot. Luciano Podcaminsky, the internationally acclaimed director of the new Volkswagen spot, (represented in the US by Landia and Radical Media,) has a long collaborative relationship with Diego, and once again tapped into his talents for this commercial. Panich found the pulse of the story, and brought his wry sense of humor and dead-on timing to the shaping of the scenario into a captivating story that can almost stand alone as humorous short-form entertainment - while still delivering the product’s message in a memorable way.

    ‘Photoblocker’ for Norte Beer, out of Del Campo Saatchi Saatchi/Buenos Aires, introduces another piece of technological wizardry – a ‘smart’ beer cooler wit sensors that can detect a camera flash and generates a flash of its own that ruins the photo – ensuring that an undesirable photo of the beer drinker won’t find its way to the social network. The spot takes place in a club where just such an attempt to infringe on the privacy of a patron enjoying a Norte Beer is thwarted by the devise – and once again Panich’s gift for crafting stories with wit and humor comes through.
    “I’m looking forward to moving to New York and partnering with agency creatives in the US,” says Panich. “I’m also very excited about working at Wild(child) Editorial. Yvette and I have forged a great relationships, and I couldn’t imagine working at a company more vested in bringing a global perspective to the US commercial arena.”
    Diego Panich's is an acclaimed editor working in the national and global commercial arena. His roster of work includes award-winning spots for Peugeot and Gatorade, Rabbit, starring supermodel Kate Moss and Rock Star City, featuring music icon Lenny Kravitz – both for Basement. Panich’s high-profile commercial Nike Surgery, garnered a Bronze Clio in 2008, and his spot for MTV, entitled Father + Daughter, was awarded the Cannes Silver Lion. Most recently the editor lent his talents to Lipton Ice Teaʼs newest global spot, Join The Dance, featuring actor Hugh Jackman and directed by Luciano Podcaminsky out of @Radical/Stink, NY
    About Wild(child) Editorial:

    Wild(child) Editorial is a NYC-based creative boutique with an award-winning roster of in-house editors complimented by a select roster of global talent. Its diverse talent offers advertising agencies and content creators in the general and multicultural arenas the ability to connect with a wide range of cultures and styles.

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  • Other Postings By Member

    • Sherri
      VFX

      VFX Legion Expands it Team of Senior Artists

      October 25, 2018, 11:39 am
      VFX Legion recently signed Lead Matte Painter Marc Adamson, Head of Simulation and Dynamics Eric Ebling, and Lead Lighter Bryan Shepperd to its team. The artists bring a mix of skill-sets to the full-service Burbank-based visual effects studio, which specializes in augmenting footage for feature films and TV shows with photorealistic environments and CG imagery that would be too expensive and time-consuming to shoot live.

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    • Sherri
      VFX

      VFX Legion - Breakdown Reel 2018

      September 27, 2018, 4:10 pm
      VFX Legion specializes inproviding episodic television shows and feature films with efficient, high quality end-to-end visual effects services, The Burbank-based studio centrally manages visual effects for a steady stream of television shows that currently includes, ‘How to Get Away with Murder,’ ‘Madam Secretary,’ and ‘Legends of Tomorrow,’ among others, which have returned to work with VFX Legion season after season.

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    • Sherri
      VFX

      VFX Legion Marks 5th Year: Signing Senior Artists

      September 27, 2018, 4:04 pm
      VFX Legion, the LA studio specializing in providing episodic television shows and feature films with efficient, high quality end-to-end visual effects services, recently marked its fifth anniversary with the signing of senior talent and refinements to its next-generation infrastructure that continues to evolve the company’s technical landscape. The expansion and upgrades further increase the studio’s capacity to handle multiple projects of complex effects and challenging deadlines.

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    • Sherri
      VFX

      VFX Legion Completes Effects for ‘Superfly’ Re

      July 10, 2018, 11:08 am
      Producer Joel Silver and Director X Call on the LA Studio to Tackle 100+ Shots Designed to Amp Up the Impact of the Action and Raw Violence in Sony’s Reboot of the Iconic ‘70’s Film

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    • Sherri
      VFX

      VFX Legion Breakdown Reel, ‘Madam Secretary’ S

      May 31, 2018, 6:43 am
      LA-based studio, VFX Legion, follows up the airing of 'Madam Secretary' season final with the release of a breakdown reel that provides a behind-the-scene look at the most challenging FX and detailed CG environments its team created for the fourth season of CBS’s Acclaimed Series

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    • Sherri
      VFX

      VFX Legion Wraps FX for Madam Secretary 4th Season

      May 31, 2018, 6:34 am
      The season finale of CBS’s political drama ‘Madam Secretary’ aired last week, closing with Secretary of State Elizabeth McCord (Téa Leoni) revealing her plans to run for president to her husband Henry (Tim Daly). VFX Legion followed up the cliffhanger with the release of a breakdown reel that takes a behind-the-scenes look at the making of some of the most complex and exacting photorealistic computer-generated environments created by the Los Angeles-based studio for the show’s fourth season.

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    • Sherri
      VFX

      VFX Legion Wraps Three-Year’s Work Title

      May 22, 2018, 5:07 pm
      The Studio Created Hundreds of Photorealistic CG Shots, Seamlessly Matching The Shondaland Production’s Live-Action Footage and Transported The LA-Based Show To A Virtual D.C. Environment

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    • Sherri
      VFX

      VFX Legion: VFX Breakdown Reel -Power Rangers Trai

      April 25, 2018, 12:10 pm
      VFX Legion created a computer-generated universe for the 'Power Rangers: Shattered Grid' trailer. The Burbank-based studio built a virtual sci-fi environment that blends with original live-action footage and scenes from the Power Rangers TV series to bring the comic book’s panel art into a live-action world. This new chapter of the iconic Power Rangers' story takes a dramatic turn, and marks the 25th anniversary of the franchise with the biggest event in its history.

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    • Sherri
      VFX

      VFX Legion Creates FX For‘Power Rangers: Shatter

      April 25, 2018, 12:07 pm
      VFX Legion created a computer-generated universe for the 'Power Rangers: Shattered Grid' trailer. The Burbank-based studio built a virtual sci-fi environment that blends with original live-action footage and scenes from the Power Rangers TV series to bring the comic book’s panel art into a live-action world. This new chapter of the iconic Power Rangers' story takes a dramatic turn, and marks the 25th anniversary of the franchise with the biggest event in its history.

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    • Sherri
      EDITING

      The Colonie Adds Editor Erich Wiemer To Its Roster

      April 5, 2018, 3:24 pm
      The Addition of Wiemer Expands The Creative Company's Diverse Roster of In-House Talent and Provides Chicago and Detroit Agencies and Brands with Access to An Award-Winning Creative Editor

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