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  • Kerry

    Remote Production with Hostage Films

    August 12, 2020, 3:50 pm
    When developing a digital and social spot for Candleosophy meditation candles, director Ruben Latre was faced with a new challenge, one he had not yet encountered during his 20 year career: due to COVID-19 social distancing and stay-at-home requirements, Ruben was tasked with producing the commercial from start to finish in his home in New York City.
    When developing a digital and social spot for Candleosophy meditation candles, director Ruben Latre was faced with a new challenge, one he had not yet encountered during his 20 year career: due to COVID-19 social distancing and stay-at-home requirements, Ruben was tasked with producing the commercial from start to finish in his home in New York City.

    Latre owns New York City-based Hostage Films, a full-service commercial film production company and creative content studio producing films, television commercials, branded/digital content and music videos. No stranger to delivering premium content for his clients despite unforeseen conditions, Latre was quickly able to pivot from shooting the Candleosophy spot with a full cast and crew on location, to developing a new premise, and shooting and completing post production all within 10 days at home.

    Thankfully, Latre has a post production studio in his house complete with a Mac Pro workstation, monitor, color grading panel, as well as Blackmagic Design’s UltraStudio 4K capture and playback device and DaVinci Resolve Studio for grading.

    Working from Home
    “I started my career in post production as a motion graphics designer and editor, so I'm really comfortable with the post workflow,” explained Latre. “Even though I am hired as the director or director/DP on most of my projects, I always edit, color correct and sound design my director's cut by myself at home.”

    With an at-home post production studio already in place, Latre was able to grab his camera and start shooting. The spot features close-up shots of flowers, wheat, wood, feathers, leaves, crystals, honeycomb and more organic items, helping to invoke the different candle scents. Shot with natural light, the spot is calm and serene with light music.

    “We had originally discussed the feeling of being in a meditation,” said Latre. “The spot was never supposed to be just showing candles. I tried to go for a raw feeling, but at the same time stylized.”

    “Since the commercial was more about the vibe than the product, grading really helped set the tone. It was also important, as a candle company, to try to convey the sense of smell through the visuals; macro and intimate. Grading was used as an extension of that mood,” added Latre.

    Finding Balance
    Latre relied on DaVinci Resolve Studio to help finesse the color, achieving a perfect balance between the raw, stylized look. Highlighting and pushing the tones that he captured in-camera, he was able to retain the natural light, crisp footage and tranquil feel.

    “I love all the capabilities of DaVinci Resolve Studio. I think it makes the difference in everything I do,” noted Latre. “I spend a lot of time looking at colors, thinking about the mood and testing looks. Color correction and sound design, I believe, are two of the most important parts of the finished product.”

    Latre added that DaVinci Resolve Studio’s all-around ease of use is also beneficial to his overall workflow. “When I edit, I first trim my selects in DaVinci Resolve Studio’s editing page, then I color correct my selects in the color page. There’s a seamlessness in transitioning from page to page in DaVinci Resolve Studio and having all the tools there as my needs dictate,” he said.

    Having used DaVinci Resolve Studio on more than 50 projects, as well as Blackmagic Design’s Micro Cinema Camera in the past for creating unique angles on certain projects, Latre frequently turns to Blackmagic Design to bring his projects to life.

    “On other projects, I've found DaVinci Resolve Studio’s stabilization feature really helpful, and I love the color space transformation plug-in, as well as the skin tone retouching,” he concluded. “Blackmagic Design gear, and DaVinci Resolve Studio in particular, has enabled me to create looks I never before could have. I've been grateful for access to this software for a long time, but now more than ever.”

    About Hostage Films
    Founded in 2012, Hostage Films is a commercial film production company, working worldwide on commercial and narrative content. Led creatively by director Ruben Latre, Hostage Films takes pride in full creative collaboration, relentless vision and production excellence. www.hostagefilms.com

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  • Other Postings By Member

    • Kerry
      COLOR

      Last Call Uses DaVinci Resolve Studio

      September 3, 2020, 3:17 pm
      Blackmagic Design announced today that the feature film “Last Call,” which was shot in two simultaneous 80 minute takes, was colored in DaVinci Resolve Studio by Colorist and Cinematographer Seth Wessel-Estes, who also used the DaVinci Resolve Micro Panel in his workflow.

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    • Kerry
      COLOR

      Chulalongkorn University Uses Blackmagic Design

      August 25, 2020, 2:31 pm
      Blackmagic Design today announced that Chulalongkorn University, Thailand’s largest university, is using a full Blackmagic Design production and post workflow for its online and streaming programs. This includes the use of ATEM 2 M/E Production Studio 4K, ATEM Mini Pro and DaVinci Resolve Studio to produce and share content, which also encompasses sharing content with schools throughout Thailand as part of the country’s Education Technology Program.

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    • Kerry
      COLOR

      Gente de la Tierra Captured with Blackmagic Design

      August 18, 2020, 2:47 pm
      Blackmagic Design today announced that the acclaimed Chilean docuseries “Gente de la Tierra” was shot using a number of its digital film cameras, including the Pocket Cinema Camera 6K and Pocket Cinema Camera 4K shooting in Blackmagic RAW. The series was also finished in DaVinci Resolve Studio.

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    • Kerry
      EDITING

      Chris Conley Creates Film with Blackmagic Design

      August 11, 2020, 3:01 pm
      Blackmagic Design today announced that Jacksonville Jaguars Wide Receiver Chris Conley recently shot “Quarantime,” a new short film created during isolation, using a Blackmagic URSA Mini Pro G2 digital film camera shooting in Blackmagic RAW. Conley also edited and graded the film himself using DaVinci Resolve Studio, which he learned at home during football’s hiatus.

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    • Kerry
      EDITING

      Digital Sprockets Relies on Cintel Scanner

      August 6, 2020, 2:00 pm
      Cintel Scanner and DaVinci Resolve Studio are being used at film restoration and post production facility Digital Sprockets to restore a number of 35mm classic Mexican films from the 1940s, 1950s and 1980s.

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    • Kerry
      EDITING

      UC Berkeley's Virtual Graduation in Minecraft

      July 31, 2020, 3:05 pm
      Blackmagic Design today announced that OS Studios used its gear to help produce a virtual graduation and two day music festival for the University of California, Berkley (UC Berkeley) class of 2020 in Blockeley University. Blockeley University is a detailed replica of the UC Berkeley campus in Minecraft, the popular video game platform, built and maintained entirely by the university’s students.

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    • Kerry
      EDITING

      Blackmagic Design Announces New ATEM Mini Pro ISO

      July 30, 2020, 6:08 pm
      New model adds a 5 channel recording engine to write all video inputs as separate video files for editing a live production after the event!

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    • Kerry
      EDITING

      YouTuber Cherry Wallis Switches to DaVinci Resolve

      July 30, 2020, 3:00 pm
      Blackmagic Design today announced that YouTube personality and creator Cherry Wallis now relies on DaVinci Resolve Studio for all aspects of post production on her Harry Potter Wizarding World themed channel.

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    • Kerry
      VFX

      Looks That Kill VFX Created with Fusion Studio

      July 24, 2020, 3:33 pm
      Blackmagic Design today announced that visual effects (VFX) company Flying Turtle Post used Fusion Studio VFX and motion graphics software on the new comedy “Looks That Kill.”

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    • Kerry
      EDITING

      Elton John’s Performance Posted in DaVinci Resol

      July 23, 2020, 2:18 pm
      Blackmagic Design today announced that DaVinci Resolve Studio was used for end to end post production on Elton John’s performance of “I'm Still Standing” for One World: Together At Home, a global broadcast and digital special to support frontline healthcare workers and the WHO. With more than two million views on YouTube alone, the entire project was completed by a team of four people in just 20 hours.

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