Adobe targets FCP | Avid users with Pro Switch

July 1, 2011, 03:57 PM

http://www.postmagazine.com/Press-Center/Daily-New...

SAN JOSE, CA — Adobe is looking to capitalize on the rumblings created by the latest release of Apple’s Final Cut Pro X with its new "Switcher Program," which offers 50 percent savings on CS5.5 products to users of Avid and Apple editing tools.

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