Chronic Synergy
May 30, 2015, 06:08 AM
http://animationguildblog.blogspot.ca/2015/05/chro...
... Disney’s success stems, not from an immunity to occasional flops, but from an unmatched ability to wring profits from winners. Disney has far more deals with merchandise companies than its rivals -- 37% more than Viacom, 56% more than Time Warner, and seven times as many as DreamWorks Animation SKG, according to a tally last year by investment bank Sterne Agee.
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