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ETIA: Future of File Formats -- Introducing IMF

June 18, 2013, 02:07 PM

You know you're at a SMPTE event when there is an entire session devoted to file formats. Howard Lukk of Walt Disney made a compelling case why for them file formats are a big deal, and worth big money to sort out. With all the different channels, languages, formats, and customers Disney has, it often needs to create over 35,000 of a movie.

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