Article Humour Video Blog Audio Industry News Site News Tutorial Press Release Events
Increase Client Satisfaction with Creative Briefs

July 30, 2014, 04:46 AM

http://daredreamermag.com/2014/07/24/increase-clie...

If you’ve been a professional creative for more than a year, chances are at some point you’ve had a client not entirely happy with the final product. That’s bound to happen in your career, regardless of what amount of prep you do ahead of time. But it’s unfortunate and unnecessary if it happens due to a breakdown in communication or unmet expectations. It’s for that reason that years ago I started using a video brief (also known as a creative brief).

Log in to comment.

© 2007-2021 www.aotg.com Ver. 3.0 All Content created and posted by Art of the Guillotine users Art of the Guillotine graphics, logos, designs, page headers, button icons, scripts, and other service names are the trademarks of Art of the Guillotine Inc. Use of this material outside of this site is strictly prohibited.