Article Humour Video Blog Audio Industry News Site News Tutorial Press Release Events
Is Sound Design the Next Frontier for Branding?

September 13, 2018, 05:40 AM

http://designingsound.org/2018/09/13/is-sound-desi...

  Joel Beckerman, Man Made Music (Photo credit: Mickey Alexander)PHOTO CREDIT: MAN MADE MUSIC   Intriguing article on branding and “audio pneumonic” construction. Interviews Joel Beckerman, composer and sound designer, on the importance and emergence of audio branding, as compared to visual branding. Beckerman expresses that there is no “lying in sound” and the importance […]

Log in to comment.

© 2007-2021 www.aotg.com Ver. 3.0 All Content created and posted by Art of the Guillotine users Art of the Guillotine graphics, logos, designs, page headers, button icons, scripts, and other service names are the trademarks of Art of the Guillotine Inc. Use of this material outside of this site is strictly prohibited.