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Masterclass - how not to hold a press conference

March 8, 2013, 05:40 AM

Dr Mumbo always enjoys it when a press conference goes astray. And he’s three weeks behind on this video, shot by Renai LeMay of Delimiter, who gave the CEO of Adobe a hard time over the product being priced more highly in Australia than the US. Rather than squirming and dodging the question, Dr Mumbo suggests Adobe may want to find an actual way of preparing an answer before the next press conference.

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