Match Action and Hiding the Edit

July 29, 2011, 09:42 AM

http://blogs.nppa.org/editfoundry/2010/10/21/match...

Match Action You see match action all the time. Movies, television shows, even commercials contain match action. Take this Heineken commercial for example At [:13] you see match action of the guy in pink juggling the beer in glasses. At [:18] is a match action shot of a guy throwing beer bottles from the stage...

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