July 10, 2019, 10:21 AM
AUSTIN, JULY 10, 2019 â€“ Working with independent filmmakers allows post-production audio professionals the opportunity to put an extra stamp of creativity on their projects. This is exactly the type of work that Korey Pereira, MSPE member and owner/creative director of Austin-based post house, Soularity Sound, and his team take pride in producing. In order to continually deliver captivating content with pristine audio with which his company has become synonymous, Pereira relies on a selection of plug-ins from NUGEN Audio.
Among the most commonly utilized NUGEN plug-ins at Soularity Sound are the Loudness Toolkit (VisLM 2, ISL 2 and LM-Correct 2) and Halo Upmix. â€œI use the VisLM on absolutely everything we mix in Pro Tools,â€ says Pereira. â€œI like how the ISL limiter works, and itâ€™s very easy to use. I also incorporate Halo Upmix any time I am mixing in surround. I like to use the Halo Upmix with music â€“ I find that music just sounds better and it just fills in the surrounds nicely. I also like to put it on my backgrounds when it fits the project.â€
Reliability is among the biggest factors that plays into the use of NUGEN at Soularity. â€œI like that NUGENâ€™s products are really easy to use; it just works,â€ adds Pereira. â€œHalo Upmix is very utilitarian, and it sounds better than any other upmixing tool. If you are talking about using an upmixing tool versus just panning in backwards, Halo Upmix sounds so much more natural. It fills up the space in a way thatâ€™s just much more organic.â€
For Pereira, no matter his role on a project, the spoken word is key. â€œIâ€™m always concerned with the intelligibility and clarity of the dialogue and I like to build around that,â€ he says. â€œI do a lot of work as a dialogue editor, so of course itâ€™s important in that process. When Iâ€™m mixing or doing sound design, Iâ€™m always thinking about how those other elements are interacting with the dialogue. I want to make sure that the spoken word is heard and that it is supported by everything around it. By incorporating NUGENâ€™s tools into that process, it makes my life so much easier.â€
In the independent film format, Pereira often finds that he works alongside the directors and filmmakers in the creative planning process. â€œMy first goal is to do a big theatrical mix for playing at festivals,â€ he explains. â€œBeyond that, I also want to make sure they have a version of the mix that meets broadcast standards. Iâ€™ll do a really detailed theatrical mix as a starting point, then Iâ€™ll use NUGENâ€™s LM-Correct to create a broadcast and web version.â€
When it comes to streaming and broadcast-compatible projects, NUGEN provides the Soularity team with a great solution. â€œIn my opinion, the VisLM is THE solution when you are talking about loudness metering,â€ adds Pereira. â€œThere is not a better product that anyone is delivering for broadcast. Everyone should be using VisLM, especially with Netflix and its latest standards. VisLM is the officially sponsored product, so, in my mind, if youâ€™re working professionally thereâ€™s no reason not to be using VisLM.â€
In addition to its software solutions, Pereira is also impressed by NUGENâ€™s customer-focused service. â€œI like that theyâ€™re very focused on solutions for audio professionals and I feel like Iâ€™m working with a team thatâ€™s devoted to that mindset,â€ he says. â€œPart of that is the products always work, but, if you ever do need help, the NUGEN team is always accessible. They are extremely knowledgeable, and I like that you feel like youâ€™re working with professional products, which is really important. Thereâ€™s always going to be other options you can choose, but I want something that works and NUGEN does.â€
Soularity Sound provides post-production audio services for a variety of projects such as commercials, films, television and web. Soularity Sound is fully equipped to handle every aspect of the post-production audio process, including sound design, stereo and surround mixing, foley and FX recording, voiceover and ADR recording, sound editing, restoration and complete video production.
Information NUGEN Audioâ€™s complete product family, is available at www.nugenaudio.com. For all other inquiries, please email email@example.com.
About NUGEN Audio
NUGEN Audio is a manufacturer of innovative and intuitive professional audio tools that provide the broadcast and post-production industryâ€™s most advanced solutions for surround upmixing and end-to-end loudness management, metering, and correction from content acquisition through to playout. Reflecting the real-world production experience of the NUGEN Audio design team, the companyâ€™s products make it easier to deliver high-quality, compliant audio while saving time, reducing costs, and preserving the creative process. NUGEN Audioâ€™s tools for audio analysis, loudness metering, mixing/mastering, and tracking are used by the worldâ€™s top names in broadcast, post-production, and music production. For more information, visit www.nugenaudio.com.
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Array of Plug-Ins Create Smooth Workflow and Worry-free Operation for Owner and Creative Director Korey Pereira