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McDonald’s '40000 Friends (Editor: Brian Sepanik

May 25, 2016, 02:31 PM


The McDonald’s spot,‘40,000 Friends’ showcases Burrell’s deftness at creating documentary-style targeted ads, tapping iconic director, Bob Giraldi's talent. A previous McD spot called upon another lauded director, Joe Pytka, to craft its real-life inspired story. Driven by agency’s sharply contrasting concepts & the directors’ powerful cinematic storytelling styles - creative editor Bob Ackerman, of The Colonie, wove together a pair of spots with very approaches to delivering a share...

#mcdonalds#the colonie#brian sepanik#40000 friends#burrell#bob giraldi#lewis williams

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