The Best Effect is One the Viewer Doesn’t See

January 16, 2011, 01:17 PM

http://blogs.nppa.org/editfoundry/2011/01/15/the-b...

I’m a big fan of NFL films. The stories they create are simply visual candy. I wanted to create a film effect for the story on Thunder in the spirit of NFL films. I wanted to create my own look and feel as well. Every clip in this story is affected. It’s not flying boxes. It’s not crazy wipes. It’s not picture in picture. It’s something WAY more subtle. I’m creating an entire feel for the story. What I’m doing is never distracting to the viewer which is what editing is all about.

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