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The Mouse Expands

December 30, 2013, 04:33 PM

Consumer demand for entertainment and media (E&M) services is projected to grow 5.6% annually over the next five years, to $2.2 trillion by 2017. Digital entertainment will be among the fastest growing media with growth rates of 11.9%. By region, there are eight markets of China, Brazil, India, Russia, Middle East and North Africa, Mexico, Indonesia, and Argentina that are projected to see the most growth, with their share rising from 12% in 2008 to 22% of the global E&M market by 2017.

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