The Power of Metaphor

February 5, 2012, 03:40 PM

http://www.mikejones.tv/journal/2012/2/6/the-power...

Metaphors are very powerful things. They are cognitive super conductors that allow us to process and comprehend complex, metaphysical and conceptual ideas with succinct efficiency. Moreover the power of metaphor goes beyond just the condensing of information and allows for emotional weight to be embedded into meaning.

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