What Else Did Avid Announce at NAB 2010

April 12, 2010, 06:08 PM


Two words I never thought I’d associate with Avid are Interoperability and Openness, and yet this has been the theme of Avid’s 2010 announcements. Since the recent rebranding of the five Avid-owned companies as one Avid, the company is using the tag line We’re Avid, are you, and constantly pushed the idea that Avid was open and stood for interoperability.

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